Ask the evidence. Not the marketing.
Describe your situation in plain language. The evidence does the ranking.
Looking for proof before you buy?
Browse real case studies across dozens of industries, each scored for evidence and authority — filter by outcome, company, or sector.
Discover CasesGot a success story to share?
Submit your case, get it scored against Merit's evidence standard, and put it in front of buyers actively searching for proof.
Add a CaseNot all proof is equal.
Every case on Merit climbs the same four rungs. Most stop before the top — that's what makes the top worth anything.
- Indexed
It gets found
You submit a case, or Merit indexes one you've already published. Both enter the same pipeline.
- Scored
It gets graded
Merit scores it on the strength of its evidence and the authority of its source. The score sits on the card — you see it before you read the story.
- In review
It gets challenged
An independent expert from the same industry takes the case apart: the numbers, the claims, and the source behind them.
- Validated
It gets signed
A case only turns Validated once that expert publishes their review. It's the hardest rung on Merit to reach — by design.
Tell us what you're trying to prove.
Hunting for evidence before a purchase, or sitting on a case worth publishing? Say it in plain language — a real person on our team reads every one of these.